Superbalist.com:
adidas Orginals adicolor
Initially launching the adicolor concept in 1983, adidas Originals launched a global online campaign in 2018 that brings each of the key colours from the adicolor SS18 range to life. For it's blog, Superbalist.com got in on the colour campaign using some key pieces from the collection alongside other products on-site to create looks that would celebrate South African youth today.
Below are the moodboard-inspired layouts I did for each colour. See full blog article here.
